Plenty is turning 15. And instead of feeling older, we feel younger than ever.
Maybe that’s why this year we went back to the basics: plastic gears, tiny screws, meccano toys
moving like homemade robots. The kind of creativity that doesn’t ask for permission.
Maybe that’s why this year we went back to the basics: plastic gears, tiny screws, meccano toys
moving like homemade robots. The kind of creativity that doesn’t ask for permission.
We’re living in the A.I. era, sure. But mixing analog mechanisms with digital tools feels exactly like
who we are right now: rebellious enough to question the rules, curious enough to reinvent them.
Fifteen years in, and it still feels like the beginning.
Breakdown / Outtakes
Concept / design / animation: Leonardo Martín
Made at Plenty Studio.
Thanks for watching!